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The Power of Purple
June 23, 2025 @ 4:30 pm – 10:30 pm
Featuring the documentary “Wine, Women, and Dementia.”
Join the Aging and Disability Resource Center of La Crosse County nd the Alzheimer’s Association for the Power of Purple, an event sponsored by O’Brien Physical Therapy & Wellness & Viaro Health.
The evening will feature the kickoff for the Walk to End Alzheimer’s with complimentary appetizers and beverages. Following this, we will screen thepoignant documentary “Wine, Women, and Dementia,” which examines the physical and emotional challenges faced by caregivers. After the film, therewill be a Q&A discussion hosted by the Dementia Care Specialists from the La Crosse County Aging and Disability Resource Center, along with other local professionals.
The world is currently navigating a significant challenge as baby boomers age and experience increased rates of cognitive deterioration. In our La Crosse County community, over 10.6% of individuals aged 65 and older are living with dementia, highlighting the need for continued awareness and support for those affected by this condition. In the United States, approximately 16 million family caregivers provide unpaid essential support to loved ones with dementia, helping them manage emotional, physical, and financial needs. The unpaid care costs total $360 billion in 2024 and are forecasted to increase to nearly $1 trillion (in today’s dollars) by mid-century.
Learn more at alz.org/facts.
Free Admission
- June 23, 2025 – 4:30pm